LANA DEL REY - BORN TO DIE VINYL

Lana Del Rey grew up Lizzy Grant in Lake Placid on the outer edges of New York State. Herein some of her unique music flavor was incubated. "It has an epic, nostalgic feel. It's in the middle of a national park that is six hours from New York City," she says. "But it's also a struggle because it's a town built on tourism that no-one goes to anymore." At 18, she fulfilled her lifelong ambition of decamping to New York City. "Since I was little I knew I would end up there," she says, "Every day is a pleasure there. Every single day I walk out of the door is a good day. I like everything about it. New York totally rewards me for my love of it."

Lana Del Rey's direct influences were visual as well as musical; David Lynch, soundtracks for `50s black and white movies, the whirring sound of the Ferris at Coney Island, fame itself. She lived in a New Jersey trailer park and decked her homestead in flags, streamers and seasonally inappropriate Christmas lights. "All the things I love," she notes. This was Lana's world now and it needed to sparkle.

She intends to work with hip-hop heavyweights, with the future-perfect foot soldiers at the coal face of exciting pop. "I know it is going to take a lot of work to get there. But that's OK when you have people around you who believe in you. The record is going to be gorgeous. That much we know. Whether or not it will work? That much we don't know."

As for the inevitable stardom that will come her way? That is something Lana Del Rey does not fear. "I know a lot of different people. When they are drunk, in the dark of the night they all want the same thing. They all want to be famous. It's innately human to want other people to bear witness to your life. It's important for people to be watched. They don't want to be alone. I don't want to be alone."